The title of this article may prompt you to think that you should have a website based off the rock band “KISS”.  No, “KISS” in this case refers to the old marketing adage “Keep It Simple Stupid”.  It is critical to keep this marketing strategy in mind when you are creating your website.

How can you use the KISS method when creating your website?  Employ the following technical and marketing strategies and you will have a KISS certified website.  These strategies can apply to any Internet business.  In addition, it doesn’t matter what your educational background is because everyone can utilize these techniques. (more…)